Website copy, brand voice + tagline
Client: Team Sammy Hammouda
Project year: 2022
Objectives: Developed a clear and compelling brand voice and articulated the service offering for a top-producing mortgage broker in Québec, Canada.
Deliverables: Website content strategy; copy production; tagline development; brand voice articulation; SEO keyword research and competitor analysis.
Project URL: https://www.sammyhammouda.com/
Mortgages, simplified.
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Mortgages, simplified. ~
Concise copy for a Top Producing Broker.
Mortgages are complex financial instruments—sometimes they make you feel dizzy. Our goal was to reduce this complexity so that the client’s offering could be readily understood by prospects. With a concise Services overview (i.e., Mortgage solutions), comprehensive FAQs, and other information-dense sections, we delivered just that.
