No: I'm not robot.
No: I'm not robot.
About Simile.
Simile is a Montréal-based content and copywriting service with a global, avant-garde mindset and lots of cheeky ideas. And, because we don't like boxes, we tend to think outside of them.
A hashtag was invented to capture the spirit of our mission: #copythatcuts. More than a catchy string of words, it embodies a writing style that infuses honesty & frankness with empathic messaging. The kind that advances your brand’s marketing and communications goals.
Minus the fluff.
Hi, I’m Nadia
Founder | Senior Content/Copywriter | Copy Editor
Born and raised in vibrant Montréal, I’m passionate about helping businesses communicate with precision, a human voice, and just the right amount of punch.
Over the course of my career, I’ve produced content for a variety of sectors and industries (e.g., mental health, healthcare, B2B SaaS), shaping everything from web copy to speeches to blog posts. This includes helping build the content engine at one of Canada’s fastest growing companies, which gave me a front-row seat to what really works in content strategy.
Ultimately, I’m a believer that great content isn’t just about finding the right words. It’s about helping people feel seen and understood. It’s about achieving resonance…
I’d love to learn more about your work and how I can help bring your message to life.
Nadia Hammouda, M.A. | Montréal, Québec, 2025
Let’s connect on LinkedIn
“Great content isn’t just about finding the right words. It’s about helping people feel seen and understood. It’s about achieving resonance.”
PHILOSOPHY.
Because words shape worlds and incite people to action, the content marketers of our era have become powerful 'agents of culture’.
Simile
What’s in a name?
Originating from the Latin word similis, simile is a figure of speech that expresses the likeness or resemblance of two seemingly dissimilar things…
A powerful literary device in its own right, simile uses constructs such as like or as to unify disparate terms, thereby acting as a bridge.
Rida Mortada, B. Eng - Head of Business Development, MEDILab
“We had the pleasure of working with Simile for the development of Medilab.com. From the outset, Nadia took the time to deeply understand what we do, in order to deliver our message in the most clear and reader-friendly way possible. Her commitment to truly grasping our mission, values, audience, and the intricate details of our services was evident from our very first meeting.”
Pavle Marinković - Writer and Audio Branding Consultant
“She was always kind with her suggestions, never imposing, and whenever I was stuck, she provided feasible options to move forward.
I remember being exhausted from the editing, but Nadia kept going, bringing energy and motivation for both of us. Without her, I wouldn’t have published my book; she was instrumental to its completion.”
Who is the “we” behind Simile?
Nadia has built a network of talented sub-contractors who assist with the execution of projects. Trusted collaborators include content writers, SEO specialists, and professional translators.
Nevertheless, she personally oversees every project, ensuring a direct understanding of your vision and needs. This hands-on approach guarantees that your project receives the meticulous attention and expertise it deserves, from start to finish.